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In-Person Training
June 27-28 “More Sales, More Profit” Sales Training
– Sugar Land, TX
Great for technicians, and office staff!
Two day training on the 7 Step Sales System.
Day 1:
How to Make More Up-sells (the Most Profitable Sale Ever Made), The
7 Step Sales System Step-by-Step.
Day 2:
Complete day of ROLE PLAYING! Attendees will PRACTICE and PERFECT
with Howard as the Coach ALL DAY LONG!!!
Click Here for More Details on
this Seminar!
Pricing: $297.00pp - Register Now -
Knights and ICU Members: 2 Attendees No Charge
August 4-6 “Inspirational Leadership” Training
– Pensacola, Beach FL
Discover how to get your
employees to do WHAT you want them to do WHEN you want them to do
it! Half Days 8:00am to 12:00noon Monday August 4th,
Tuesday August 5th, and Wednesday August 6th.
Learn Howard’s proven techniques for Inspirational Leadership.
Monday August 4th:
1. How to Find the Absolute Best People. Hiring Procedures.
Orientation System
Tuesday August 5th:
Training Systems, Job Descriptions, Policies Procedures
Wednesday August 6th:
Coaching, Disciplinary Systems, How to Fire Someone and Still be
Best Friends. Building Community in Your Business.
Pricing: $495.00pp - Register Now -
Knights and ICU Members: 2 Attendees No Charge
Inner Circle University Online Training
ð
“More Sales More Profit” Sales Training
Every Monday for 9 Weeks -Starts Monday June 2nd
Includes ALL materials needed to complete each session.
Mondays 4:00pm CENTRAL
(if your employee “gets done early” because they didn’t sell much,
this is a PERFECT way to “keep them busy” for an hour!)
This course will take you and your technicians and phone staff
through each step of the 7 step sales system, up-sells, and
overcoming sales challenges. You and they will learn each of the
scripts word for word and have an opportunity to practice and
perfect the
scripts. You will learn what to do when the client gets “off track”,
and how to close the sale at the highest prices.
June 02: How to Make
More Upsells.
In this session, we will “flesh out” the steps to making the upsell.
We already know that it is “the most profitable sale ever made”. You
will learn several methods for making the sale and you and your
staff will set upsell goals that you will track throughout the next
9 weeks.
June 09: Step 1 of the “7 Step Sales System” Process: Referred
By.
Making the MOST of the Referral Source Information and How to Track
it. Learn the most powerful things to ask about the referring party
and how to use it to a mutual advantage. Practice the script this
week. Find out what to do if they don’t know how they were referred
or what ad they saw. Discover how to handle this opening if they
“just want a price”. ** You
will also begin the process of counting your calls and tracking
closing ratios this week. We will show you exactly how.
June 16: Step 2 of the “7 Step Sales System” Connecting with the
Caller’s “Emotional State”.
Unfortunately the carpet cleaning industry suffers from low priced,
untrained competitors. In this session, you and your staff will
learn how to turn this into your BIGGEST advantage. Learn how to
connect in the right way – without being negative – while setting
the stage for making your case.
*You will also report on
your up-sell and tracking process.
June 23: Step 3 of the 7 Step Sales Process Establishing
Credibility.
In this session, you will learn exactly how to formulate YOUR UNIQUE
AND MOST POWERFUL Message that sets you apart from ALL of your
competitors. Over the next week, you will craft your message and
report it. Over the next several weeks you will practice your
message. Tracking of upsells and closing rates continues.
June 30: Step 4 of the “7 Step Sales System” Perceived Problems.
In this session, you will learn what questions to ask and how to
find your caller’s “hot buttons”. Practice your five point marketing
message, review your upsells, and closing rates.
July 07: Step 5 of the “7 Step Sales System” Providing the
Solution.
In this session, you will find out how to use the information that
your caller gave you in Step 4 to allow them to “sell themselves”.
You will learn proven phrases to use to get your caller saying “yes”
all the way through the sale! Review: Perceived Problem Interview
Questions, Your Unique 5 Point Marketing Message, Upsells, Closing
Rates.
July 14: Step 6 of the “7 Step Sales System” Quoting the
Investment.
In this session, you will learn the BEST way to quote the “price”
and the right words to say (and not to say). Review Providing the
Solution, Perceived Problems, Your Unique 5 Point Message, Closing
Rates, and Upsells.
July 21: Step 7 of the “7 Step Sales System” Overcoming
Objections.
You will learn how to overcome “price objections” and other
objections. How to determine whether something “went wrong” during
the process and how to implement the 4 best ways to overcoming
objections. Review Quoting the Investment, Providing the Solution,
Perceived Problems, Your Unique 5 Point Message, Closing Rates, and
Upsells.
July 28: Putting It All Together.
At this point, you have learned the entire “Sales 101” Course. You
will now double check to make sure you know each and every step and
that you are implementing it each and every time. Review and compare
your upsells and closing rates.
Pricing: $297.00pp - Register Now -
Inner Circle: $148.50 Unlimited attendees
Knights and ICU Members: Unlimited attendees No Charge
ð
“Phenomenal Profits!” Marketing System Training
Every Tuesday for 7 Weeks (not on Super Producer Nights) - Starts
June 3rd
Includes ALL materials needed to complete each session.
Tuesdays 6:00pm CENTRAL
(This is a perfect course for those of you who are “Failing
To
Implement” your
marketing programs and those of you who need the “detailed,
step-by-step” treatment! Maybe you just “missed” some of the details
along the way.)
June 03: Developing Your UEP (Unique Experience Proposition).
Using the 5 Point Marketing Message, you will discover how to
personalize it and make it uniquely yours.
In this session, you will learn how to have THE MOST Powerful
Message in the Industry. You will also learn how to use the “How to
Select Brochure”.
June 10: The Follow Up Marketing System Part I: The Client Survey.
In this session, you will learn exactly how to use the Client
Survey. Learn each part and the significance of it. Find out how to
use the information once you get it back. Report and tweak your 5
Point Marketing Message.
June 17: No Class.
Inner Circle Super Producer
Teleconference.
June 24: The Referral Reward Program.
Learn how the referral reward program works. Find out why you should
use it exactly as it is designed. How to use the referral reward
certificate. Learn how to
track referrals properly. Learn how redeem and track
referral certificates. Practice your 5 Point Marketing Message.
Review Client Survey results. *Track number of referrals this week.
July 01: Client Attraction Systems.
In this session, you will discover WHY and HOW to use the Free Trial
Offer, $50.00 Gift Card, and other lead generation tools. Also learn
the PHENOMENAL value of “2 Step” Marketing and the process of
“Customer Attraction” to “Client Ascension”.
July
08: Client Base Marketing Part II: Newsletter Marketing. Learn
how and why using the RIGHT newsletter is key to “Mercedes Client”
Marketing. You will print and mail your first newsletter. Practice
your 5 Point Marketing Message, Count your referrals. Track Leads.
July 15: No Class.
Inner Circle Super Producer
Teleconference.
July 22: Thank You Letter.
What kind of Thank You Letter or Card should you use? What should be
inside? Practice your 5 Point Marketing Message, Count your
referrals. Track Leads. Implement or change Thank You Letter.
July 29: Reminder Letter.
What’s the best Reminder Letter? How often should you send it?
Should there be an offer? Practice your 5 Point Marketing Message,
Count your referrals. Track Leads. Implement or change Reminder
Letter. Course wrap up.
Pricing: $297.00pp - Register Now -
Inner Circle: $148.50 Unlimited attendees
Knights and ICU Members: Unlimited attendees No Charge
ð
The "Inspirational Leadership” Online Training Course
Discover how to get your
employees to do WHAT you want them to do WHEN you want them to do
it!
Includes ALL materials needed to complete each session.
Wednesdays 4:00pm CENTRAL
June 04: How to Find and Hire the Absolute Best People.
Process through the various ways of finding the right fit for your
organization. Learn how to interview and how to make sure you make a
good hire.
June 11: Leadership Principles: Get Your Employees On Board with the
Mission.
Learn proven leadership concepts that you can use every day. Settle
on a mission, get it printed and implemented.
June 18: How to Hold Powerful Company Meetings.
You will learn what meetings to have. How to structure them and many
ways to keep them positive and on track.
June 25: Coaching and Discipline Systems.
What to do when your employees miss the mark.
July 02: Technician Training Systems.
Step-by-step training from a “green” new hire to getting the highest
prices in 40 days or less!
July 09: How to Develop Systems in Your Business.
Learn how to write policies, procedures, and job descriptions.
July 16: Compensation Plans that Work.
Evaluate your compensation plans and look at ways to get more
production and more sales.
Pricing: $297.00pp - Register Now -
Inner Circle: $148.50 Unlimited attendees
Knights and ICU Members: Unlimited attendees No Charge
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